Date of Award
2025
Document Type
Thesis
First Supervisor/Advisor
Peter Kimani
Second Supervisor/Advisor
George Nyabuga
Department
Graduate School of Media and Communications
Abstract
vii ABSTRACT This capstone explores the strategic establishment of the Kiwandeo Kreative District, a focal point of Swahili creative economy and innovation ecosystem in Lamu, Kenya. It examines how Lamu’s rich Swahili cultural heritage, coupled with global trends in creative economies, can drive economic transformation through the establishment of a creative district. A comprehensive literature review explores concepts such as creative districts, media leadership, partnerships, infrastructure and capacity development, highlighting best practices and identifying gaps addressed by this study. This study highlights key challenges, including lack of networking opportunities, weak policy frameworks, limited capacity development and infrastructure deficits while uncovering opportunities in film production, recording industry, arts, media innovation, entrepreneurship and cultural preservation. These opportunities position Lamu as a potential hub for creative industries with global appeal. The findings emphasize the importance of integrating digital infrastructure, developing strategic partnerships and protecting intellectual property to build a sustainable creative economy and innovation ecosystem. Recommendations focus on infrastructure investments, strategic partnerships, policy reforms and capacity development initiatives designed to meet local needs and align with global best practices. Drawing inspiration from successful models like South Korea’s Hallyu, this study outlines a detailed roadmap for implementing the Kiwandeo Kreative District. Through a holistic approach combining tradition with innovation, the Kiwandeo Kreative District seeks to transform Lamu into a vibrant center for Swahili creative industries. This project envisions positioning Kenya as a leader in Africa’s creative economy, with mechanisms for accountability and adaptability to ensure long-term success.
Recommended Citation
Abubakar, O. S. (2025). Strategy for establishment of a Swahili creative economy and innovation ecosystem (Unpublished doctoral thesis). .
Included in
African Languages and Societies Commons, Other Languages, Societies, and Cultures Commons
