Date of Award
2025
Document Type
Dissertation
Degree Name
Executive Masters in Media Leadership and Innovation (EMMLI)
First Supervisor/Advisor
Florence K. Muindi
Department
Graduate School of Media and Communications
Abstract
Employee wellness is increasingly recognized as critical to organizational success. This study investigates employee perceptions of wellness programs at Vision Group, Uganda’s largest media house. With over 200 editorial staff, Vision Group operates in a high-pressure environment characterized by tight deadlines and financial constraints. Midst growing evidence linking wellness to productivity, this research evaluates the types, effectiveness and potential improvements for wellness initiatives at Vision Group. The study utilizes a cross-sectional design with mixed qualitative and quantitative approaches. Data collection includes a survey of editorial staff, an interview with the Human Resources personnel and analysis of secondary data such as the 2022 Employee Satisfaction Survey. Wellness programs at Vision Group focus on physical and mental health, yet participation remains low, with limited emphasis on career, financial and social wellbeing. Findings from global and local contexts underscore the importance of comprehensive wellness programs. Studies highlight the connection between employee wellness and organizational outcomes such as reduced absenteeism and turnover, enhanced productivity and greater job satisfaction. However, challenges persist, including low engagement in existing initiatives like wellness talks and fitness programs. This research identifies key areas for improvement, including expanding wellness programmers to emphasize career development and recommendations to incorporate wellness into Vision Group’s culture, fostering management commitment and designing programmers tailored to employee needs. The study contributed to understanding wellness in media organizations, providing actionable insights for enhancing employee well-being in high-pressure companies. By addressing gaps in current wellness efforts, Vision Group can better support its workforce, ensuring sustained wellness.
Recommended Citation
Mubiru,E.R.(2025).Journalists perception of the effectiveness of wellness programs at Vision Group (Unpublished)
Included in
Health and Medical Administration Commons, Health Communication Commons, Journalism Studies Commons
