Theses/Dissertations from 2025
Strategy for establishment of a Swahili creative economy and innovation ecosystem: Kiwandeo Kreative District, Lamu, Kenya, Omar Swaleh Abubakar
An assessment of participation and contribution of women journalists in news processes: a case of Vision Group, Uganda, Caroline Arinaitwe
What do they love? A study of digital media consumption by young university audiences in Uganda, Allan Chekwech
AI adoption in content management at Nation Media Group, Grace Kerongo
Embracing digital disruption in Tanzania: insights from Mwananchi Communications Ltd's print-to-digital multimedia journey, Absalom Norman Kibanda
Evaluating the viability of monetizing media content Archives: A case of Vision Group, Eva F. Nabagesera Kirunda
Media viability in resource-constrained newsrooms: The Case of the Observer Newspaper in Uganda, Nakitimbo Amelia Martha
Journalists perception of the effectiveness of wellness programs at Vision Group, Edna Ruth Mubiru
Investigating the role of data analytics in news production and distribution: a case of Nation Media Group, Uganda, Clare Muhindo
An analysis of the user-needs for premium content subscribers: The case Monitor Publications Limited, Emmanuel Mutaizibwa
Employee engagement in rebranding, Violet Andoyo Otindo
An analysis of Kenya sign language in children’s programming on Kenyan TV: towards effective strategies for incorporating KSL on Akili TV programs, Anne Junny Sato
Theses/Dissertations from 2024
Digital transformation in a legacy media house: a case study of Nation Media Group’s tag brand studio, Sheila Adam
Factors affecting retention of journalists at Etop radio in Soroti city, eastern Uganda., Joseph Akiiso
Local content monetization strategies for revenue generation employed by independent tv producers on Ott platforms in Kenya., Misiko Andere
News media content shifts and declining youth news consumption in Uganda’s legacy media: a case study of the New Vision., Alex Bagyenzire Atuhaire
Universities as innovation hubs for television stations in Uganda., Imokola John Baptist
Exploring the viability of a hybrid e-commerce portal as an alternative revenue model for Nation Media Group, Uganda, Samuel Kanyaihe Barata
Towards an efficient management of fake news in the digital media era newsrooms. A case study of Citizen Digital, Royal Media Services., Francis Gachuri
Investigating the impact of digital transformation on legacy media in Uganda: the case of New Vision newspaper., Francis Kagolo
Developing a fact-checking model for election disinformation, Kenneth Kiunga
An analysis of the contribution of industrial attachment in journalism training in Kenya: challenges and opportunities for an effective framework, Yusuf Ali Lakicha
Strategies for growing audience for community radio in the digital era. The case of Arua One FM., Grace Rechue Lekuru
Analyzing the viability of subscription revenue model for The Standard Group in Kenya., Anthony Manyonge Makokha
Employing data visualization for effective health communication in Nairobi, Kenya: a study of select media houses., Rabudi Charles Mark
Integration of user-generated content on news reporting: a case study of a Tanzanian print newspaper., David Lyoba Mbulumi
Adapting legacy-press digital platforms to generation z media needs: a case study of Nation Africa, Kenya., Harry Cheng’oli Misiko
Impact of the implementation of paywalls in Kenya: case of Nation Media Group, Bernard Momanyi
Examining the role of artificial intelligence (AI) in transforming print journalism in Uganda., Robert Mukasa
Role of the public editor in enhancing trust in legacy media: case study of Daily Monitor newspaper in Uganda., Eriasa Mukiibi
Revolutionizing vernacular radio to embrace the youth: a case of Muuga FM., Muroria Grace Mukiri
An analysis of ethical practices in production of YouTube editorial content in Rwanda., James Munyaneza
The gig economy and labour resource practices: a case study of Africa Uncensored Limited, John Allan Namu
Innovating for efficiency: the use of generative AI in Kenyan newsrooms., Anthony Irari Ngugi
The viability of online niche market programming by radio stations in Uganda: an analysis of CBS FM., Samson Bill Nyatia
Harnessing the potential of digital media for business growth of legacy media in Kenya., Lilian Odera
Customer-centric data strategies to drive revenue growth., Maxwell Okeyo
Journalism in the digital era: making the case for media research department., Yvonne Okwara
Hyperlocal digital content profits: strategizing revenue generation for New Vision podcasts, Athman Raziah
Employability of graduate journalists in modern media houses: a case study of Nation Media Group as an employer., Caroline Wayeta Wafula
Exploring the challenges and opportunities of digital transformation in media organizations: a case of Nation Media Group, Uganda., Emmanuel Waiswa
Exploring strategies broadcast media can use togenerate revenue from social media platforms: a case study of Galaxy FM in Uganda., Esther Nalubega Wamala
Content monetization: non-fungible tokens as a new revenue stream for the media sector in Kenya., Geoffrey Macharia Wamugo
Upskilling and retooling regional correspondents in a changing media landscape: a case study of Royal Media Services Limited., Fayzah Wanjiru
Analysis of media convergence at vision group Uganda, Semei Wessaali
Theses/Dissertations from 2023
Social media and journalism: a study of Whatsapp use in newsroom convergence at Nation Media Group in Kenya, Bernard Mwinzi
Media's impact on cryptocurrency adoption in Africa, Aly Z. Ramji